 Being connected to digital world provides myriad opportunities to online customers. Willingly or unwillingly, they come across various websites while searching their desired products online. However, only those are selected, which have already made a name in the market or which offer something enticing like live chat software. The presence of live chat window itself is the biggest trigger bringing and engaging visitors on a website.
Following are the ways through which live chat triggers website visitors.
Gain Visitors’ Attention through Proactive Chat Greetings
Proactive chat greetings prevent a customer from leaving a site. Usually, your chat support agents proactively greet visitors, the moment they land on your website. These greetings break idle or robotic look of your website, by making your browsers feel that there is someone real present, who could be easily approached when needed.
Seamless Text-Based Conversation Triggers Your Visitors to explore you more
Just sending an initial chat greeting is not enough to keep customers on your website for long time; rather, you need to go an extra-mile to keep them adhered to you. By incorporating live chat software on your website, you can enable your customer service agents to conduct seamless text-based conversations with your website visitors. Moreover, the continuous chat also enables visitors to get all their queries and concerns resolved at the spot.
 Right Assistance at Right time Encourages Customers to Complete their Journeys on your Website
By using the traffic-monitoring feature of live chat, your CSRs can easily observe and analyze visitors’ activities on the website. Noticing the time duration spent on every page and comparing it, the support chat agents can get to know where a visitor is stuck and needs help. When a particular browser spends more time on one page of a website, your live chat agent can approach him proactively and can provide assistance. Thus, right assistance at right time encourages a visitor to continue his journey on your website. This even entices visitors to revisit your website in future.
24/7 Availability Enables Visitors Customers to Catch You Anytime
By integrating chat support software on your website, you allow your website visitors to catch you anytime they feel free. Thus, your maximized availability keeps you in-front of your visitors’ eyes round the clock.
Live chat on an e-commerce website attracts visitors in a number of ways. Its presence makes your website more lively and useful.
 LinkedIn celebrated its 10th anniversary not too long ago. There are now over 200 million professionals that use it for networking and employment opportunities. Although, the site generates more than $300 million in revenue each quarter, it didn’t have such a stellar beginning. Let’s go back to 2003 where Reed Hoffman launched LinkedIn in his living room. He asked his friends and colleagues to join the site. Initially, as few as 20 people signed up but by the end of the first month, there were 4,500 members in the network! LinkedIn grew itself by introducing job listings and tiered subscriptions. By going from a relatively static page to a dynamic website, LinkedIn is proof that any e-business can increase its revenue streams.
From Oh! To Wow!
Customers with deep-pockets overlook static websites with some basic information. They prefer to buy from online stores that create an amazing customer experience. An amazing customer experience starts by having the right look-and-feel. In real life, we dress up when we want to impress our significant other. Business websites can get it right by using live chat support software. Offered by WG Live Chat Software, the online CRM application transforms static websites into one which is dynamic and user-friendly. When users enter your website, they notice a chat box which automatically appears on the screen. The chat box displays a text-based greeting message and the logo/theme colors of your company.
Eliminate the Noise
What does LinkedIn have to do with live chat support software? Industry experts believe it will be the best interest of small business owners to advertise on social media. Promoted ads on tools like Facebook, Twitter, and LinkedIn help get content noticed by niche customers a whole lot quicker. Although, Facebook promoted posts and Twitter promoted tweets are commonly used, a growing number of e-businesses use LinkedIn ads to promote their content. Dan Slagen, SVP of Marketing at Nanigans, explains “There’s a lot of distraction on other social networks. People are there for reasons besides improving their businesses, or networking with other professionals. There’s no clutter on LinkedIn – members are there to do business.”
Write Strong Ads
According to LinkedIn, ads should highlight special offers, free trials or demos and include compelling call-to-action phrases. By using Try, Download, Request a Quote, or Sign Up, target audience will be prompted to click on the URL to your business website. Upon arrival, customer service representatives (CSRs) greet them and ask how they can be of service. Although, there is no compulsion to reply, many visitors start a one-on-one conversation within minutes. Research shows many appreciate the efforts of companies that strive to create a satisfying customer experience. Support chat software enables users to send instant messages that indicate what they need help with. All they have to do click on the chat button!
Enhance User Experience
Unlike social networks that compels users to wait for a response, live chat representatives give meaningful responses in real-time. Support chat software has a built-in web analytic feature which shows referral URL source and site usage. By looking at the referral source, operators get a clear idea of what users are looking to do on your website. They can resolve common search queries that relate to call-to-action phrases as well as go over company policies. Operators proffer customer support around the clock and in various languages including English, Spanish, German, and Arabic.
No matter, which business niche you deal in; one thing is equally important that is to get loyal customers, who can make repeat purchases from your business. Entrepreneurs cover an extra mile and incorporate every business strategy in order to win customers’ loyalty. However, an easier way to build customer loyalty is to let them feel important. Major question arises here that how do you know what your customers want in order to feel important, as each individual customer is different? The best way to know their opinion is to connect with them through live chat software and let them feel their value and worth for your business. Know Your Customers
To call someone from his/her name is itself a one big thing to let others know how important they are. If your web representatives regularly meet some customers, then instruct them to learn and memorize their name. And every time, customers will return to your business or open chat support software to get answer to their queries, they must be greeted by name as it will make them feel royal and a valuable asset for your business.
Treat Customers in the Best Way
Customers always want to know they are valuable part of your business. And every customer is a lifeline for your business and he must feel the same at every interaction he make with your web representative. Not a single customer should feel like that he is an interruption for your business functioning. Give complete attention to your customer and let him feel that knowing his need is the most important task of your business at the very moment.
Resolve Queries Immediately
Most of the times customers click on live chat software option because they usually have some issues and want their queries to be resolved immediately. Nothing makes a customer feel valued and important than when you do everything to solve their problem. Try to find an immediate solution for your customer query and avoid saying, “I will see what I can do for you” and get back to him at a later date.
Be Proactive
Making customers feel important also means to anticipate your customers’ needs. This can be achieved by seeing the browsing history of your customers at your website. Most of the live chat support software has this feature. Understand your customers’ needs and take immediate steps to meet their needs. In short, think one step ahead than your customers and make them satisfied customers.
Remember, valued and satisfied customers are loyal customers. Make every effort to let them feel important and eventually, they will be your loyal customers.
 I don’t want to pound the alarm but online business leaders should be worried. Everyone knows that alternative websites are only a few mouse clicks away. E-retailers have a short window of time to hook website visitors. Just how short? 20 seconds? 10 seconds? You’re not even close! It’s almost embarrassing to say this but according to Brain Statistics, the average attention span is 8 seconds. What can you possibly do in 8 seconds to grab their attention? You can use chat support software or listen to industry experts that advise e-retailers to only make sure their business page loads as quickly as possible. Studies show that 32% of browsers start abandoning slow websites between one to five seconds. A one second delay in page load time has astronomical consequences. It can result in 7% lost conversions, 11% fewer page views, and 16% decreased customer satisfaction.
Whet their appetite
There is no denying that fact that no one likes to wait. Make someone wait long enough and they will go elsewhere. It is an absolute necessity to have faster loading time. However, improving the speed will only get you so far. Customers want to see what you are made of. Patrick Wood, director of AM Ventures, expresses the need to have a good homepage copy. It should make an impact and entice readers to go beyond the homepage. It’s not enough to suck them in. You should use live chat software to ensure visitors will have a meaningful user experience. Wood explains, “Users land on a site with a specific intent: either to purchase something or to explore a solution. Think about what you want customers to take away from an experience with your brand, not just the nuts and bolts description of what you do.”
Affect their Purchase Decision
WG Live Chat Software is behind the innovative business solution. E-retailers from across a range of industries have seen the wonders that take place when they use chat support software. Easily installed, the web-based tool appears as a customizable chat API window and click-to-chat button on your website. It connects website visitors to professional human chat operators that are available around the clock to live chat. Live chat software appoints customer service representatives (CSRs) from around the world to interact with visitors and provide them instantaneous answers to their hard-hitting questions. CSRs can enhance the user experience by providing information in English, German, French, Spanish and Arabic. This enables browsers to resolve problems in a language they feel the most comfortable interacting in.
What techniques do you use to hook your customers? Share below!
 The only purpose to take your business online is certainly to get more customers therefore, entrepreneurs get ready to spend a lot of money and hire professional marketers and SEOs (Search Engine Optimizer) to increase the popularity and the number of visitors, respectively. Marketers and SEOs make a lot of effort to get visitors to any website but a question arises here for an entrepreneur that what are you doing to retain the visitors and convert them to the customers? However, the truth is that most of the entrepreneurs do nothing to retain visitors. It is because they fail to deliver what their customers actually demand in form of products or services.
Remember, you can make the most of it by maintaining good communication with your prospects. One of the simplest ways to get your customers’ attention and to get engage with them is by installing live chat software. In fact, this is the easiest way to get this thing done.
Easy to Use: The most used methods that most of the online entrepreneurs utilize are email marketing and online newsletters to send their personalized messages to prospects and existing customers. However, live support chat software is an easy to use and an instant communication tool to get in touch with your customers so it is the most important tool for online businesses nowadays.
 The Most Important Business Tool: According to many marketers, live chat software is very important business tool to entice many visitors to get and stay on your website. However, not all of them will stay there until you do not provide them a reason to stay there. Certainly, your offers should be impressive and hard to miss. At the same time, if you have a live chat option, you are giving another reason to the customers to stay on your website as it is a mode through which they can immediately get answers of their queries and without any hassle. If you delay in answering queries of your customers, you can lose your customers against any other website.
Analyzing Tool: Live support chat software is the best analyzing tool through which online entrepreneurs can use to analyze the browsing patterns of online visitors and on basis of this analysis, they can make website more effective and easy to browse. For instance, you can understand what your customers are exactly looking for and what are their major issues, when they come on chat. You can also find out their activity level and the pages, they visit the most and your business offers they want the most. All this data will help you enable to upgrade your website, customize your offers and services so that you can entice visitors to stay on your website and it will eventually increase the chances of buying your products or services.
In order to get great results, make sure you get the best live chat software. Though free versions of several live chat software are also available online nowadays yet you must buy this software from a reliable company.
 How do you acquire new customers? Customers have more than one way of discovering your business. They can walk into your store when they are in the neighborhood or they can come online. The internet enables them to search for your website in many ways. Prospective buyers can search your store name in a social media network or they can look for you in a search engine. You can help customers discover your e-commerce website by using pay-per-click (PPC) advertising. When they type in a keyword which relates to your products, the search engine will pull out organic search results and place your advertisement on top or on the side of the page.
While, there are a number of ways to help customers find you, you need to put in a little effort to influence their decision to buy from you as well. That effort comes in the form of using chat support software on your website! This web-based tool is integrated on your website within a matter of minutes. Once your webmaster copy/pastes the HTML code, a chat API will immediately appear. You can modify the look of the chat window so that it can appear as part of your website. After making amendments to the brand logo and colors, the online CRM application is ready to be used!
You can place the live support chat software on one or on all pages of the website. Many e-businesses have placed it as a click-to-chat button on their ‘Contact Us’ page and others have made it appear as a tab which appears on every page. You can format its placement in any manner that you like. Once website visitors enter your website, the chat API window will appear on the screen and a greeting message will be sent. The chat window does not show another message until customers are ready to respond the welcome text. Although, chat support software automatically sends the greeting, customer service representatives (CSRs) are authorized to carry out a live chat conversation.How does live support chat software help customers?- The online CRM application uses CSRs to engage and convert website visitors.
- Live chat representatives act as brand ambassadors of your company.
- They inform browsers about your promotional offers and new product offerings.
- They clarify your company policies such as financing options, shipping and handling.
- By answer customer queries, CSRs boost confidence in your company and encourage customers to buy from you.
 No matter, whether you are selling products online, offering services to the customers or just providing information to the end-user regarding any matter but if you want to make money from your online business, you must share a cordial business relationship with your customers. It cannot happen without being interactive with the customers on regular basis, without being able to answer their queries on immediate basis and without providing them the best quality customer care services. Live chat support software is a great tool for all such businesses to enhance the customer care quality, to boost their website conversion rate and eventually to make money.
Chat support software can be easily installed on the website and can be used as a prime source of communication. Let’s demonstrate in the following post how a live chat support application helps to enhance sales volume and to increase revenue in different types of businesses.Applying Live Chat Support Software in a Services Providing CompanyLet’s take example of a real estate agent, who provides his services to clients regarding selling, buying or renting properties, live chat software can help you interacting closely with your customers, understanding his needs and desires regarding property, he is looking for and making appointments in advance. You must open this live chat application to every prospect that comes at your page. Be proactive and let them know that you are there to answer their queries without wasting their time and without calling them at your office again and again for a number of things. An agent can certainly get more number of clients through this mode as compared to any other communication medium.
 Integrating Chat Support Software with a Products Selling Business
Whatsoever kind of products you sell to your customer through your website, be it high-end or inexpensive, you must provide live chat option to your customers. It is essential as sometimes it becomes difficult for customers to pick one product over the other because they might not be sure about certain product features or they might be ambiguous about delivery charges. Live chat option allows your customers to interact with business representatives to get answer of their queries, like they do with store representatives while shopping in a physical store. Let them know you are there round the clock to help them in finding what they want to know about your products prior to purchase.
Using Live Chat Software on Information Providing Websites
Running a website to provide information to the commoners does not mean you are doing it all without considering revenue outcome. Everyone certainly wants to make some money from this business. Right now, you might be thinking that live chat software is of no use for you but you can use this mode to make the most of it. Ask your readers to help you in exploring the niche, in which you are working, ask them what they want to know and what they want to see more at your website. The response will help you creating content categories for future. By remodeling the website according to your customers’ demand, you can bring in more traffic for your website. You must know that high traffic means more money.
After reading out the usage of live chat software in different businesses, you might get to know the worth of this investment. Now you must figure out, if this investment is worth for your business as well or not.
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